Client

  • Google

Categories

  • CPG
  • Tech

Goal

Drive awareness of Google Store as the one-stop online destination for Father’s Day gifts.

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Results

Family influencer Samika Vlogs created a dedicated video highlighting how the Google Home and Google Pixel provide him #DadHacks to help him successfully get through each day as the best dad he can be. Sam’s sentimental, well-produced video was hyper-engaging for audiences, and over 28% of comments showed positive brand sentiment.

87,000
Video Views
467,000
Social Reach
12%
Engagement Rate
28%
Branded Comments
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