4 Charts Showing How Tesla Thrives With $0 Advertising Spend

Tesla Advertising Spend Budget

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Tesla’s $0 Advertising Spend Is Attracting Customers And Investors Everywhere

Tesla Motor’s commitment to a $0 advertising budget is no secret to consumers or investors. The burgeoning car company has no advertising team, no CMO, and no ad agency. Even so, Tesla is one of the most trendy and sought-after car brands in the automotive industry and it’s building name recognition that rivals its legacy competitors — without the help of advertising.

Let’s take a closer look at Tesla’s advertising and marketing strategy (or lack thereof) to better understanding brand recognition in the auto industry.

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Tesla vs. The World: Comparing Top Automakers' Market Cap, Auto Rev, & Ad Spend

Tesla Advertising Spend Infographic

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Tesla Against The World: Will Tesla’s Model 3 Launch The Electric Automaker To Even Greater Heights? [Infographic]

Tens of billions of dollars flow through the auto industry every year, and billions are spent on advertising alone. Tesla’s a relative newcomer to the auto industry, but it’s already one of the most sought after car brands — even though it doesn’t spend any money on advertising.

Tesla is not without its skeptics or shortcomings either. Amidst production pitfalls (and perhaps reflected in recent growing concern among investors), Tesla is releasing its Model 3, a “for the masses” electric vehicle with production estimates of 500,000 by 2018.     

To better understand the existing landscape of the auto industry and Tesla’s place within it, we’ve compared Tesla’s market capitalization, net income, and automotive revenue to those of Ford, General Motors, Toyota, BMW, and Volkswagen.

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The Facebook Earnings Guide: From IPO to 2017's Q1 Earnings Report

Facebook Inc FB 2017 Q1 Earnings Infographic

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See Facebook, Inc. (FB) Q1 2017 Earnings, Stock Price Change, User Growth, & More  [Infographic]

With over 1.28 billion daily active users and 1.94 billion monthly active users, Facebook is the most widely used social media platform in the world. As such, Facebook is also the most popular platform among marketers and advertisers and hosts at least 5 million advertisers on Facebook and 1 million more on Instagram. This popularity with advertisers is bolstering Facebook’s financial growth.

Facebook’s 2017 Q1 earnings report reveals that nearly 98% of its $8.032 billion Q1 revenue came from advertising options. Despite reported dips in Q1 revenue, Facebook’s common stock is still standing strong at all-time highs.

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Snapchat Earnings Guide: How Will Snap's Q1 Stack Up Against Facebook's? [Infographic]

Snapchat Earnings Q1 Facebook Twitter Infographic

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See How Snapchat’s Q1 Earnings Compare To Facebook’s & Twitter’s Here [Infographic] 

Snap Inc.’s highly anticipated first earnings release date is coming up on May 10th, and will provide key information to concerned investors, the first since Snap’s IPO on March 2.

In order to help investors analyze what Snap’s impending first earnings report says about its financial future, we compiled the data from Facebook and Twitter’s earning releases in the years following their IPO’s for comparison and to give relevant context to the numbers that could shed light on Snap’s financial future.

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