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  Vine Influencers

See how the world’s best brands partner with top Viners to create influencer marketing campaigns. Best sponsored content examples from the most popular Vine influencers.

Influencer Marketing News: Mobile Has Finally Surpassed Desktop

Influencer Marketing News Mobile Surpasses Desktop Use

For the latest authoritative marketing news, trends, and stats on social media stars and influencer marketing, subscribe to our industry digest newsletter!

Influencer Marketing News Weekly Roundup: Mobile Use Beats Desktop For The First Time Ever, Facebook's Dominance, & More

This week on the Mediakix blog, we shared insights and news on the ensuing fallout between Vine and its top Viners after Twitter ended its social video platform last week. Top Viners had migrated to other platforms long before Vine's end and many shared grateful, nostalgic, and/or bitter thoughts via Twitter this past week. 

Today’s Friday roundup of influencer marketing news will dive into Facebook’s immense mobile and financial success, Snapchat’s preparation for IPO, and more:

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in blog, Facebook, Influencer Marketing, Influencer Marketing News, Online Video Marketing, Social Media Influencers, Vine Influencers, YouTube Influencers

Top Vine Stars Dish On The Platform’s Death

Top Vine Stars Tell All On Twitter Rants

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

Top Vine Stars Take To Twitter To Voice Their Final Thoughts

Many of today's most recognizable social media stars got their start on Twitter's 2013 $30M purchase, Vine. While Twitter officially canned its 6-second looping social video platform on October 27, 2016, Vine not only paved the way for dozens of top Viners (who subsequently found fame and better monetary compensation elsewhere) but also for its direct competitors who were able to translate the novelty of Vine's social video foray into viable marketing channels (i.e. Instagram, Snapchat, and now Facebook Video/Live).

Piques Top Vine Star Twitter RIPVine

via top Vine star, Piques who lead "The Secret Vine Meeting" with Marcus Johns and nearly two dozen Viners

As audiences, publishers, and marketers speculate on Vine's history and demise, its top creators, Vine stars, took to Twitter to share their candid thoughts on exactly what happened and how they felt (both good, bitter, reminiscent, and more):

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in blog, Influencer Marketing News, Social Media Influencers, Vine Influencers

Top Vine Stars: Where Are They Now?

Top Viners Stars Influencers Twitter Kills Vine

Subscribe to our industry digest for the latest news and trends on top Facebook Stars, Instagrammers, YouTubers, bloggers, & Snapchatters!

Where Have All The Top Viners Gone?

On October 27, 2016, Twitter shocked the world by ending its social video platform, Vine. While news of Vine's "timely" death may have surprised audiences, most of the social media platform's top stars (Viners) knew long ago that the end was imminent. Months before Twitter shuttered its 2013 $30M investment, many of its top content creators began leaving the 6-second video app and pursuing more lucrative projects including Facebook Video/Live, YouTube Red, and movie/music deals.

Since 2013, Vine gave rise to some of the world's most-followed social media influencers launching the careers of Logan Paul, Andrew "King Bach" Bachelor, Curtis Lepore, and many others.

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in blog, Influencer Marketing, Influencer Marketing Infographics, Influencer Marketing News, Social Media Influencers, Vine Influencers

Influencer Marketing News: Twitter Lays Off 10% Of Its Employees, Kills Vine Too

Influencer Marketing News Weekly Roundup Twitter Kills Vine

For the latest authoritative marketing news, trends, and stats on social media stars and influencer marketing,subscribe to our industry digest newsletter!

Influencer Marketing News Weekly Roundup: R.I.P. Vine, Facebook's Branded Content, Instagram's Live Video

This week on the Mediakix blog, we showed you the 10 statistics showing the decline of TV advertising, shared the secret behind ASMR, and reminisced on Vine’s contribution to online content.

Today’s Friday roundup of influencer marketing news will dive into Facebook’s new branded content label, Google and Disney’s trouble with the FTC, Instagram's (yet another) new feature to rival Snapchat, and more:

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in blog, Branded Content With Influencers, Facebook, Influencer Marketing, Influencer Marketing News, Instagram Influencers, Native Advertising With Influencers, Online Video Marketing, Snapchat Influencers, Social Media Influencers, Sponsored Content With Influencers, Vine Influencers, YouTube Influencers

R.I.P. Vine 2013-2016

Twitter Kills Vine RIP Shut Down

For the latest news and trends on top YouTubers, Instagrammers, Facebook stars (formerly Viners), bloggers, & Snapchatters, subscribe to our industry digest newsletter!

Dead On The Vine: Twitter Kills Off Its $30M Short-Form Social Video Platform

Twitter has officially announced it's ending a tumultuous 3-year run with social video platform, Vine (for context, Twitter has been around for a decade). The social media app responsible for launching many of today's most popular social media stars enabled its users to easily create 6-second looping videos shareable with a Tweet or across other social channels.

While news of Vine's death may be hard for some to bear, its decline was predictable (Twitter is slated to lay off nearly 10% of its employees post Q3 earnings) and in many cases inevitable (as our post "Have We Seen The End Of Vine?" demonstrates from early this year). Facing tough competition and growth (the same type of explosive user growth Vine experienced in its heyday) from Snapchat, Instagram, and now Facebook, Vine struggled to keep top content creators (and therefore their audiences) from jumping ship.

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in blog, Influencer Marketing News, Social Media Influencers, Sponsored Content With Influencers, Vine Influencers

How Masterminds Movie Partners With Top Social Media Stars

Masterminds Movie Marketing Social Media Stars

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

How The Movie Masterminds Leveraged The Power Of Social Media Stars

To promote their upcoming heist comedy Masterminds on social media, production studio Relativity Media created two social media marketing campaigns around the film's $17 million bank robbery plotline. By partnering with some of the world's biggest social media influencers to promote the film's release, Masterminds' was able to generate excitement and reach millions of viewers among the movie's target audience.
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in blog, Influencer Marketing, Influencer Marketing Examples, Instagram Influencers, Social Media Influencers, Sponsored Content With Influencers, Vine Influencers

Social Media Case Study: How Segway Used Influencers To Launch New Product

Social Media Case Study: How Segway Used Influencers To Launch New Product

For the latest authoritative marketing news, trends, and stats on social media stars and influencer marketing, subscribe to our industry digest newsletter!

Social Media Case Study: Inside Segway's Influencer Marketing Strategy

Launching an engaging social media marketing campaign—especially one that leverages the trust, reach, and creativity of digital influencers—is now the most prevalent way for brands to promote the release of new products. According to Fast Company, 93% of companies rely on social media marketing to reach consumers, and a separate study concluded that marketing with social media influencers yields 11x higher returns (ROI) than all other forms of digital advertising (Inc.).

In this social media case study, we examine how Segway partnered with several of the world's biggest social media influencers to expand awareness about their new product to millions of consumers and showcase the miniPRO's exciting features through unique influencer-created photos and videos.

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in blog, Influencer Marketing, Influencer Marketing Case Studies, Influencer Marketing Examples, Instagram Influencers, Snapchat Influencers, Social Media Influencers, Sponsored Content With Influencers, Vine Influencers, YouTube Influencers

Influencer Marketing Roadmap To Guide Your Next Campaign

Influencer Marketing Roadmap To Guide Your Next Campaign

For the latest authoritative marketing news, trends, and stats on social media stars and influencer marketing, subscribe to our industry digest newsletter! 

An Influencer Marketing Roadmap For Brand Marketers [Infographic]

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in blog, Facebook, Influencer Marketing, Influencer Marketing Guides & How-To’s, Influencer Marketing Infographics, Instagram Influencers, Online Video Marketing, Snapchat Influencers, Social Media Influencers, Vine Influencers, YouTube Influencers

4 Addicting Mobile Apps Developed By Social Media Stars

Social Media Stars Launching Mobile Apps

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

Why The Biggest Social Media Stars Are Launching Their Own Mobile Apps

We live in The Era Of The App. Today, mobile applications, or "apps," have changed the way we do almost everything, from communicating to sharing our photos with friends to dating. To capitalize on this cultural and technological trend, some of the world's top social media stars aren't just creating engaging content for apps like Snapchat, Instagram, and Vine, they're actually developing their own mobile products for social media followers to buy, download, use, and share with others.

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in blog, Bloggers, Influencer Marketing, Influencer Marketing Examples, Instagram Influencers, Snapchat Influencers, Social Media Influencers, Vine Influencers, YouTube Influencers

How NBC Bolsters Olympic Coverage With Social Media Influencers

Social Media Influencers Rio Olympics 2016

For the latest authoritative marketing news, trends, and stats on social media stars and influencer marketing, subscribe to our industry digest newsletter! 

How Logan Paul & Other Social Media Stars Help NBC Expand Its Olympic Coverage To New Audiences

The Olympics is the biggest international sports competition in the world, of course, but it is also a massive media and marketing event, attracting billion of global viewers throughout the event's two-week run and generating millions in advertising revenue from the world's biggest global brands. To increase interest among young, social media-savvy viewers, official broadcaster NBC enlisted popular social media influencers like Logan Paul to expose social audiences to engaging Snapchat Stories, Instagram photos, YouTube videos, and more.

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in blog, Influencer Marketing, Influencer Marketing Examples, Instagram Influencers, Snapchat Influencers, Social Media Influencers, Vine Influencers, YouTube Influencers

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