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See how the world’s best brands partner with top Viners to create influencer marketing campaigns. Best sponsored content examples from the most popular Vine influencers.

The Marketer’s Guide To TikTok

The Marketer’s Guide To TikTok

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What Is TikTok?

TikTok is a social media channel with a simple premise—users share short videos of themselves up to 15 seconds in length lip-syncing, dancing, pranking, or other comedic acts. TikTok users can add songs, effects, and filters before publishing it for the world to see.

You might be forgiven for having let social media’s latest craze sit on the periphery of your online radar. After all, short-form social video platforms have been around for several years now. From Vine to Instagram to Snapchat, recording snippets of users’ lives for the world to see has become just as much a part of the social media landscape as reading about your uncle’s political views on Facebook.

what is tiktok

Yet, even by the established standards of social media juggernauts, TikTok is making the kind of waves that would send chills down even the most confident boardroom executives in the industry.

It’s got everyone asking, ‘What is TikTok?’Read More>>

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Top 50 TikTok Creators To Start Following Now

Top 50 TikTok Creators To Start Following Now

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Top TikTok Creators Are Igniting The New “It” App

TikTok (previously branded as Musical.ly) is breaking growth records as the leading channel of binge-worthy, short-form video content and shows no signs of slowing down. In September of 2018, TikTok was the most downloaded social media app in the United States, quickly generating user growth comparable to top social platforms like Instagram, Facebook, and YouTube.

 

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are we over eggs yet? 🥚 #tiktok #egggang

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TikTok currently has over 500 million users and is the separate international entity of China’s app Douyin, owned by ByteDance. TikTok has officially filled the holes in Viners’ hearts, but time will tell if it will incur the same fate as the extinct platform. Similar to Vine, TikTok’s unique medium supports a niche environment of TikTok creators who have skyrocketed to fame through their innovative and entertaining content.Read More>>

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Exclusive Interview With Trey Kennedy, Internet Comedy Star & Rising Musician

Exclusive Interview With Trey Kennedy, Internet Comedy Star & Rising Musician

Subscribe to our industry digest for the latest news and trends on top Instagrammers, YouTubers, bloggers, & livestreamers!

Meet Trey Kennedy, The Comedy Influencer Creating Hilarious Short-Form Video Content On Facebook & Instagram

Social media comedian Trey Kennedy started his career on the fallen app Vine but has since moved on to achieve massive success on Instagram and Facebook. In total, Kennedy maintains over 2.3 million followers across social media platforms and continues to grow.

No matter the topic, Kennedy brings creativity, relatability, and humor to his online videos and skits. His online success has also made way for a music career, which includes a 2016 EP and a soon to be released music project. We sat down with Kennedy to discuss his career thus far, his strategies for incorporating branded messaging into his content and his thoughts about the forthcoming Vine 2.

Read More>>

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Is Vine 2 Destined To Fail With Influencers?

Is Vine 2 Destined To Fail With Influencers?

For the latest influencer marketing news, resources, and case studies, subscribe to our weekly newsletter.

Vine 2: The Clone Of A Failed App, Or The Next Major Influencer Marketing Channel?

Remember Vine? The scrappy Instagram competitor that specialized in short, looping videos to share with friends and followers?

Whether you’re someone who misses Vine, is glad it’s gone or had completely forgotten about the platform, a new version of the app is currently being developed for launch. World, it’s time to get ready for v2...

Read More>>

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The 10 Most Popular Instagram Stories Influencers To Know

The 10 Most Popular Instagram Stories Influencers To Know

Subscribe to our industry digest for the latest news and trends on top Instagrammers, YouTubers, bloggers, & Snapchatters!

The Top 10 Instagram Stories Influencers Creating Stellar Content

Since its July 2016 launch, Instagram Stories has grown to an impressive 300 million daily active users. Stories are photos and videos that disappear after 24 hours. However, with a recent update, Stories content is now archivable.

Influencers of many types are using Stories to connect with audiences through everyday lifestyle content offering a coveted inside look into each influencer's lives and sponsored content. Though the feature originated on Snapchat, top influencers are now posting 2X as many Instagram Stories as Snapchat Stories.

Here we’ve broken down how ten social media stars, ranging from beauty and fashion influencers to YouTube’s top comedians, are using Stories to entertain audiences everywhere.

Read More>>

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Is Jake Paul’s Team 10 The New MTV?

Is Jake Paul’s Team 10 The New MTV?

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

Jake Paul's Team 10 Is The MTV For A New Social Media-Driven Generation

Social media influencers make up a totally unique class of celebrity. Rising to stardom through social media platforms like YouTube, Instagram, Snapchat, and the now-defunct Vine, influencers have millions of fans, and the top influencers have found their way to something resembling mainstream fame.

Jake Paul and his brother Logan Paul are two of today’s biggest social media stars, and in some ways, their content is replacing traditional entertainment channels like MTV.

Read More>>

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Guide: How Do Social Media Influencers Make Money?

Guide: How Do Social Media Influencers Make Money?

Subscribe to our industry digest for the latest news and trends on top Instagrammers, YouTubers, bloggers, & Facebook stars!

The Top 7 Ways Influencers Make Money Through Social Media

Social media influencers are creating a new class of celebrity. They may not come from the entertainment industries like traditional celebrities, but many of them have millions of fans and some of them have found a way to translate those massive followings into millions of dollars each year.

By getting creative with brand partnerships, patronage, advertising, and more, plenty of influencers are making a living on social media. Instagram, YouTube, Vine, and Snapchat accounts have launched entire careers and acted as springboards for major entrepreneurial ventures. There are a wealth of opportunities on social media, many of them quite lucrative. To get a better sense of the potential revenue streams open to influencers, see our guide below.

Read More>>

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The 6 Most Popular Types of Instagram Influencers

The 6 Most Popular Types of Instagram Influencers

For the latest news and trends on top Instagrammers, YouTubers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

The Top 6 Types of Instagram Influencers Who Are Defining Content On The Platform

Instagram influencers come in all shapes in sizes. From the massive accounts with over a hundred million fans to the micro-influencers who post to a few thousand followers, influencers on Instagram are vital to the platform’s rich tapestry of content.

Many influencers focus on specific niches, whether it’s globetrotting or sharing the latest memes. Though content is varied and diverse, there are a few common types of influencers on Instagram. These influencers have tapped major audiences and areas of interest on the platform and are using it to create effective, innovative content. Here are the six most popular types of influencers who are defining the Instagram content universe.

Read More>>

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The Top 50 Instagrammers In Fitness, Entertainment, Photography, & More

The Top 50 Instagrammers In Fitness, Entertainment, Photography, & More

 Subscribe to our industry digest for the latest news and trends on top Instagrammers, YouTubers, bloggers, & other social media influencers!

The 50 Most Recognized Instagrammers In Fitness, Photography, Fashion & Beauty, Entertainment, and Animals

The Instagram platform is seeing incredible growth, adding over 200 million users in less than a year and now reaching more than 700 million active users each month. Thousands of aspiring content creators are looking for their own success on the platform, hoping to post the next viral video or photo that catapults them to social media stardom.

Instagram influencers cultivate loyal and engaged audiences with comedic skits, makeup tutorials, stunning, professionally-shot photographs, and more. Through Instagram, these influencers have become some of the most recognizable names in the world and represent the newest way to reach engaged audiences. We’ve compiled the top 50 Instagram influencers in five major categories on the platform: fitness, photography, fashion and beauty, entertainment, and animals.

Read More>>

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Instagram Stories vs Snapchat Stories: Where Do Top Influencers Post More?

Instagram Stories vs Snapchat Stories: Where Do Top Influencers Post More?

For the latest news and trends on top Instagrammers, Snapchatters, YouTubers, & bloggers, subscribe to our industry digest newsletter!

Top Snapchat Influencers Posted 25% More On Instagram Stories Across 30 Days [INFOGRAPHIC]

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