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The 13 Most Popular Types Of YouTube Videos
UPDATE April 16, 2018 — Since our last update, YouTube has continued to grow and evolve. As of Q4 2017, YouTube now has 1.5 billion MAUs with 50% of video views coming from mobile devices alone.
Every day, billions of YouTube users watch billions of hours of video. Those watching aren’t limited to Western countries either. YouTube now offers localized versions of its video sharing platform in 90 countries and 80 different languages. Its YouTube Go app is also set to expand to over 130 countries.
In the interest of keeping the following information as current as possible, we’ve added new information where it applies and preserved the original text.
UPDATE June 1, 2017 — It’s been a little over a year since this post was first published, and in that time, YouTube’s grown and changed a lot.
Between 2015 and 2016, the amount of time users watched TV channels on YouTube increased by 50% and the amount of time users spent watching YouTube content on television screens doubled. What’s more, YouTube is capturing more prime time viewers in the 18-49-year-old market than any TV network. The most popular types of YouTube videos are being watched by more people in more ways than ever before.
In an effort to keep the information in this post as up-to-date as possible, we’ve added new information. We’ve preserved the original text of the post and added clearly marked updates beneath select passages.
When YouTube came onto the scene ten years ago, no one expected the video-sharing platform to completely change how we consume digital video content. Today, YouTube has not only revolutionized how we consume and interact with online video, it has also spawned completely new video genres and hundreds of pop culture icons unique to itself. From vlogs to unboxing videos, top YouTubers in YouTube's creative community have completely redefined entertainment, learning, shopping, and more.
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