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10 Top Food Bloggers Dishing Out Delicious Recipes Online

10 Top Food Bloggers Dishing Out Delicious Recipes Online

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

The Top Food Bloggers Are Inspiring Future Chefs Worldwide

As of September 2017, there are more than 440 million blogs in the world. Blogs were one of the first social media platforms utilized for influencer marketing and continue to be a highly effective avenue to reach consumers. Loyal readers check blogs daily to keep up with the latest trends, and in many cases see bloggers as friends lending valuable tips and advice.

Food bloggers in particular appeal to a diverse consumer base. Whether a mother looking for a new recipe, a young adult learning to cook for themselves, or an individual adjusting to new dietary restrictions, food blogs offer value to many types of consumers. 

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in blog, Bloggers, Influencer Marketing, Influencer Marketing Top Lists, Lifestyle Bloggers, Social Media Influencers

8 Affiliate Marketing Statistics Every Marketer Must Know

8 Affiliate Marketing Statistics Every Marketer Must Know

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8 Statistics That Prove Affiliate Marketing Is Winning With Marketers

In 2016, U.S. retailers spent $4.7 billion on affiliate marketing. Astoundingly, by 2020 U.S. affiliate marketing spend is expected to rise to $6.8 billion.

Today, affiliate marketing is implemented across a wide range of social media. YouTubers often include affiliate links in video descriptions to highlight the products they mention or the clothes they’re wearing. Similarly, bloggers frequently place affiliate links within product reviews posted on their blog. The use of affiliate marketing strategies has become increasingly relevant as consumers demonstrate a preference for online shopping, and content creators look for new ways to generate revenue.

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in blog, Bloggers, Fashion Bloggers, Fashion Influencers, Influencer Marketing, Influencer Marketing Statistics, Lifestyle Bloggers, Social Media Influencers, YouTube Influencers

How Many Blogs Are There In The World?

How Many Blogs Are There In The World?

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How The Internet Became Home To Hundreds Of Millions Of Blogs In Less Than 25 Years

From the very first blog created in 1994 to today’s microblogging platforms, blogging is at the center of the evolution of the internet. Though today’s blogs and bloggers are a little different from the blogs of yesteryear, they’re still a pillar of the internet as we know it.

Today, there are more blogs on the internet than ever before and they cover a wide variety of topics, from cooking to parenting and from career advice to floral arrangements. Social media platforms may get the bulk of the attention, but blogs are a pivotal piece of the online content space. In order to get a better understanding of the importance of blogs in the digital landscape, we take a closer look at how many blogs are online, how many people consume blog content, and which blogs are the top earners.

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in blog, Bloggers, Fashion Bloggers, Influencer Marketing, Influencer Marketing Statistics, Lifestyle Bloggers

Case Study: How Nordstrom Markets Its Anniversary Sale On Social Media

Case Study: How Nordstrom Markets Its Anniversary Sale On Social Media

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Nordstrom's Cross-Social Marketing Strategy With Top Influencers & Celebs

The Nordstrom Anniversary Sale is one of the most exciting events of the year for top fashion bloggers, Instagrammers, and YouTubers, making it a natural fit for influencer marketing initiatives. As the influencer marketing industry continues to grow at a rapid pace, Nordstrom is turning to all social platforms to get the word out about its biggest sale of the year.

In this case study, we’ll examine how Nordstrom partners with influencers on Instagram, blogs, and YouTube in order to drive sales during the Nordstrom Anniversary Sale.

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in blog, Bloggers, Fashion Bloggers, Fashion Influencers, Influencer Marketing, Influencer Marketing Case Studies, Influencer Marketing Examples, Instagram Influencers, Lifestyle Bloggers, Social Media Influencers, Sponsored Content With Influencers, YouTube Influencers

Influencer Spotlight: Interview With Fashion Blogger and Instagrammer, Iga Wysocka

Influencer Spotlight: Interview With Fashion Blogger and Instagrammer, Iga Wysocka

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Iga Wysocka Shows Her Followers The World Through Fashion & Photographs

Fashion blogger and Instagrammer Iga Wysocka is an expert in bringing together her love of fashion and traveling. She’s traveled the globe in hundreds of different outfits, sharing her style with her followers and inspiring others to explore fashion and the world around them.

Wysocka’s career as an influencer started the way so many do: With a passion. Drawing inspiration from the finest fashion photography online and in magazines, Wysocka began creating her own content. She’s built a following of like-minded travelers and fashion enthusiasts through her blog and Instagram account, and that following continues to grow.

Read our exclusive interview with Iga Wysocka to learn more about her career, her aspirations, and the fashion staples she can’t live without.

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in blog, Fashion Bloggers, Fashion Influencers, Influencer Marketing, Influencer Spotlight, Instagram Influencers, Lifestyle Bloggers, Social Media Influencers

The Top 10 Lifestyle Bloggers To Know

The Top 10 Lifestyle Bloggers To Know

For the latest news and trends on top Instagrammers, bloggers, YouTubers, Facebook stars, & Snapchatters, subscribe to our industry digest newsletter!

10 Top Lifestyle Bloggers That Are Sharing To Millions Around The World

Lifestyle bloggers are known by millions across the world for their impeccable taste and their eye for all that is beautiful in the world. The most renowned lifestyle bloggers share and inspire audiences worldwide on a wide range of topics, including home, travel, family, food, fashion, and beauty.

By sharing blog posts inspired by their everyday lives and interests, they are able to appeal to diverse audiences, and come across as relatable and genuine. For these reasons, top lifestyle bloggers have become central components of many brands’ influencer marketing campaigns.

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in blog, Bloggers, Fashion Bloggers, Fashion Influencers, Influencer Marketing, Influencer Marketing Top Lists, Lifestyle Bloggers, Social Media Influencers

Influencer Spotlight: Interview With My Nguyen Of My Health Dish

Influencer Spotlight: Interview With My Nguyen Of My Health Dish

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Go Behind The Recipes & Photos In Our Interview With My Nguyen, Creator of My Healthy Dish

From casually sharing recipes with her family and friends to building an audience of nearly a million followers on Instagram, writing a cookbook, and traveling the world to cook and share her experiences all over the globe, My Nguyen's journey to becoming an influencer has encompassed five years of excitement, evolution, and plenty of learning opportunities. My Healthy Dish now sees hundreds of thousands of viewers, fans, and followers every day and is home to healthy recipes, beautiful photos, health tips, and My's travel log.

Though her personal definition of "healthy" has evolved over the last five years, My Healthy Dish's mission hasn't changed. My makes healthy cooking and eating easy, accessible, and fun for her fans and followers and has inspired thousands to change and develop their relationship with food through her blog, Instagram, YouTube, Facebook, and more.

Learn more about My's process, her favorite guilty pleasure food, and what's next for My Healthy Dish in our exclusive interview.

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in blog, Bloggers, Influencer Marketing, Influencer Spotlight, Instagram Influencers, Lifestyle Bloggers

How To Run A Social Media Giveaway With Influencers

How To Run A Social Media Giveaway With Influencers

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The 5 Must-Have Steps For Launching A Successful Social Media Giveaway With Influencers

Giveaways and contests are wildly popular on social media platforms like Instagram, Twitter, Facebook, Snapchat, and YouTube. Drawing interest from diverse groups of people and compelling audiences to interact with branded content and messaging in a unique way, giveaways are capable of providing a lot of value to brands, and involving influencers in giveaway efforts has the power to spread the message farther and wider with an impactful sense of authenticity.

There are a number of moving parts that make up giveaways and contests, though, and knowing how to manage them can help brands and marketers avoid headaches (and FTC ramifications) along the way. Here are the keys to doing successful social media giveaways with influencers:

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in blog, Bloggers, Fashion Bloggers, Fashion Influencers, Influencer Marketing, Influencer Marketing Guides & How-To’s, Instagram Influencers, Lifestyle Bloggers, Online Video Marketing, Snapchat Influencers, Social Media Influencers, Sponsored Content With Influencers, YouTube Influencers

The Top 20 Fitness Influencers On Instagram To See

The Top 20 Fitness Influencers On Instagram To See

Subscribe to our industry digest for the latest news and trends on top Instagrammers, YouTubers, bloggers, & Snapchatters!

Instagram's Top 20 Fitness Influencers Have Over 90+ Million Followers

Instagram is home to a number of Instagrammers who build and cater to niche communities. Makeup experts, travelers, models, photographers, bakers, bikers, and more find ways to tap into a shared passion through one of the world’s most popular photo sharing apps. Fitness Instagrammers are some of the most ardent users with the most engaged and active fan bases.

These fitness-focused influencers come from a variety of different backgrounds — some were bodybuilders, others were models; some are mothers, others are trainers; some have written books, others have expanded into clothing lines, apps, and training programs. Instagram’s fitness community is more than just gym rats and #fitspo, it’s a starting place for many looking to change their lives and a social media staple for those looking to stay committed to their fitness goals.

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in blog, Bloggers, Fashion Influencers, Influencer Marketing, Influencer Marketing Top Lists, Instagram Influencers, Lifestyle Bloggers, Online Video Marketing, Social Media Influencers, YouTube Influencers

Coachella 2017: Branded Experiences, Social Media Stars, & More

Coachella 2017: Branded Experiences, Social Media Stars, & More

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Here's How Brands Are Using Influencers & Branded Experiences At Coachella 2017

Coachella is huge for brands. One of the biggest festivals in the United States, it presents a golden opportunity for brands to be a part of an experience unlike any other and to associate themselves with top tastemakers and influencers that drive trends in fashion, beauty, lifestyle, entertainment, and more.

Marketing at Coachella isn’t just a series of booths or banners on the backdrop of a stage. It’s integrated, designed to be a part of the experience. And that’s why it’s so effective. Brands at Coachella market differently than they do at any other festival, focusing on brand activations and influencer marketing opportunities at the festival that enhances the overall experience. Companies rent houses to throw branded parties or sponsor air conditioned tents and areas to give festival goers much-needed hydration shelter from the sun.

At Coachella, brands aren’t just present — they’re a part of the festival experience itself, and that’s what makes it such a valuable opportunity.

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in blog, Bloggers, Branded Content With Influencers, Fashion Bloggers, Fashion Influencers, Influencer Marketing, Influencer Marketing Case Studies, Influencer Marketing Examples, Instagram Influencers, Lifestyle Bloggers, Snapchat Influencers, Social Media Influencers, Sponsored Content With Influencers, YouTube Influencers

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