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  Influencer Marketing Top Lists

See our lists for the best social media influencers to follow including top YouTubers, Instagrammers, Snapchatters, and more for travel, lifestyle, gaming, beauty, fashion. View and download our top lists, rankings, charts, and infographics.

The Biggest Influencer Marketing Acquisitions: Agencies, MCNs, And More

The Biggest Influencer Marketing Acquisitions: Agencies, MCNs, And More

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Influencer Marketing Acquisitions: The Biggest Partnerships & Mergers Between Agencies, MCNs, And Startups

Over the past several years, influencer marketing has been used by both small and large companies to promote a variety of messages across a huge range of online and mobile audiences. The industry’s growing success has resulted in an avalanche of influencer marketing acquisitions by companies looking to capitalize on the buzz and utility of this personalized outreach tactic.

Since 2013, U.S. Google searches for the term “influencer marketing” have increased nine-fold (9x) as more and more marketers have invested in what is projected to become a $5-10 billion industry by the year 2020. The crowded and complex space has spawned industry specialists, such as influencer marketing agencies and multi-channel networks, that help brands navigate everything from finding the right influencer, to designing campaigns, to reporting on final results.

As digital marketing grows in popularity and traditional advertising outlets decline, influencer marketing acquisitions haven’t just pointed a transfer in ad dollars, but a larger shift in the way a number of businesses are viewing the current and future media landscape.
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in blog, Influencer Marketing, Influencer Marketing News, Influencer Marketing Top Lists

Top 10 Fortnite Statistics: Gaming Industry Stats

Top 10 Fortnite Statistics: Gaming Industry Stats

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Fortnite Statistics: Fortnite Battle Royale News & Stats To Know Right Now

Whether someone’s a gamer or not, it seems everyone has heard about Fortnite. Making headlines throughout the year for its publisher, Epic Games, Fortnite has continued to shatter sales, play, and demographic records.

fortnite-twitch-tfueOriginally launched in 2017, Epic Games offered two versions of Fortnite over a myriad of devices. The shooter game Fortnite: Save the World was available for Windows, Mac, Playstation 4, and Xbox One, with Fortnite: Battle Royale released on the same PC and console platforms, as well as Nintendo Switch and Apple iOS.

While Fortnite games share the same game engine, the free-to-play (F2P) mobile version has been creating most of the buzz around the franchise. Much of this is due to additional momentum created by the booming mobile gaming industry, which is estimated to reach $150 billion by the end of 2018.

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in blog, Influencer Marketing News, Influencer Marketing Statistics, Influencer Marketing Top Lists

The Top 10 Teenage YouTubers Setting Trends On Social Media

The Top 10 Teenage YouTubers Setting Trends On Social Media

For the latest authoritative social media and influencer marketing news, trends, and statistics, subscribe to our industry digest newsletter! 

10 Teenage YouTubers That Have Become Mainstream Celebrities

Having grown up with social media, teenage YouTubers appeal to a demographic, Generation Z, that loves online video. On average Generation Z members, those born in the early 2000s, spend 17 hours a day looking at screens. Compared to only 52% of millennials who report visiting YouTube every day, 72% of Gen Z members do so.

Popular teenage YouTubers ages 13-19 are constantly creating videos for their highly engaged peers and reaching out to their viewers. Marketers should take note of these YouTubers and their access to the newest consumers.

Here we’ve broken down the top 10 teenage YouTubers in descending order of subscribers.
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in blog, Facebook, Fashion Influencers, Influencer Marketing, Influencer Marketing Top Lists, Instagram Influencers, Monetization, Online Video Marketing, Social Media Influencers, YouTube Influencers

The Top 10 Pinterest Influencers Curating Content Online

The Top 10 Pinterest Influencers Curating Content Online

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

10 Pinterest Influencers Sparking Your Next DIY, Style, Or Home Improvement Project

Pinterest launched in 2010 and has since amassed 200M monthly active users. In the past year alone, the social media site has also reportedly grown 40%. Pinterest is a platform where users connect based on their interest in particular products and topics. Users create “boards” that pertain to a specific topic, like interior design, and curate images and products sourced from across the internet.

On YouTube, Instagram, and other social media sites certain users have amassed millions of followers, and Pinterest is no different. The top 10 Pinterest influencers today have followers in the multi-millions and have used their online success to partner with brands and start businesses.

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in blog, Bloggers, Influencer Marketing, Influencer Marketing Top Lists, Lifestyle Bloggers, Social Media Influencers

The Top Mobile Games And Franchises Right Now

The Top Mobile Games And Franchises Right Now

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Top Mobile Games: Most Popular Gaming App Franchises And Brands Today

Games are the most downloaded app category on today’s mobile devices. According to Statista, 60% of the US population will be gaming on their phones and tablets in 2018, while Mediakix’s own overview of the latest numbers offer an even more compelling picture: an estimated $58 billion will be spent on mobile games by year’s end.

Typical top mobile games are fleeting in relevance—they soar in popularity as quickly as they are forgotten. The latest trend in mobile games is building off of a hit franchise to sustain popularity through game expansion, sequels, and spinoffs. Establishing a mobile gaming app franchise allows game developers to build a brand and get an additional return on investment from a popular game.
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in blog, Influencer Marketing Top Lists

How Reality Stars On Instagram Make Millions [Infographic]

How Reality Stars On Instagram Make Millions [Infographic]

FYI, for the latest influencer marketing news, resources, and case studies, subscribe to our weekly newsletter.

Here’s How Top Reality Stars On Instagram Are Cashing In On Television Fame [Infographic]

The world’s fixation on breakout reality stars is resulting in lucrative brand sponsorship deals across Instagram. While reality stars translating their TV fame into off-screen money making opportunities isn’t a new phenomenon, the growth of social media, rise of its “influencers,” and ability to make a sizable income just off of Instagram has only recently become a reality. Instagram has provided a means for contestants on the Bachelor and other reality shows to translate their exposure from the show into a social media footprint and lasting exposure.

Just how much can top reality stars on Instagram earn? Our forecasts (detailed below) peg the median amount nearly $1 million a year. For an in-depth look at how top reality TV stars can feasibly make close to if not well over $1 million a year off of brand sponsored deals on Instagram, what percentage of their Instagram posts are sponsored, the brands working with reality TV stars, and much more, view our infographic and methodology below:

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in blog, Branded Content With Influencers, Influencer Marketing Infographics, Influencer Marketing Top Lists, Instagram Influencers

5 Facebook Stories Statistics Changing How We Communicate On Social

5 Facebook Stories Statistics Changing How We Communicate On Social

For the latest influencer marketing news, resources, and case studies, subscribe to our weekly newsletter.

With Stories Growing 15x Faster Than News Feeds, Here Are The 5 Facebook Stories Statistics To Know

On March 28, 2017, Facebook launched Stories within its own app of nearly 2.2 billion monthly active users (MAUs). “Until now, Facebook was just running missile tests and fighting skirmishes on the frontier. Today Facebook declares total war on Snapchat” notes TechCrunch’s Josh Constine.

Facebook had successfully debuted Stories, a Snapchat invention, with Instagram to the tune of 300 million daily active users (DAUs). Instagram reached its first 150 million DAUs in five months. For perspective, Snapchat’s entire user base is slightly over 190 million DAUs. Facebook has recognized the critical importance of Stories to a profitable future and is focused on making Stories a global hit.

Here are the biggest Facebook Stories statistics marketers need to know:

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in blog, Facebook, Influencer Marketing, Influencer Marketing Statistics, Influencer Marketing Top Lists

The Top 10 French YouTubers Impacting Culture In France

The Top 10 French YouTubers Impacting Culture In France

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

The Top French YouTubers Reach Beyond Entertainment

Due to its rich history, popular tourist attractions, and proximity to other prominent global destinations, France is the most visited country in the entire world. At the same time, with their crowd-pleasing personalities and humorous tone, top French YouTubers connect with millions of France natives on one of the world’s most dominant digital platforms.

After the Paris Attacks in 2015, top French YouTubers broadcasted messages of hope, love, and solidarity to their home country and the world. Along with these intimate and empathetic communications, French YouTubers offer a variety of entertaining channel topics, including music, video games, comedy, pranks, and challenges. In the following list, we’ll take a look at the top 10 French YouTube channels:

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in blog, Influencer Marketing, Influencer Marketing Top Lists, Social Media Influencers, YouTube Influencers

The Top 10 British YouTubers Entertaining Audiences Everywhere

The Top 10 British YouTubers Entertaining Audiences Everywhere

For the latest news and trends on top YouTubers, Instagrammers, bloggers, & Snapchatters, subscribe to our industry digest newsletter!

The Top British YouTubers Maintain 122M+ Subscribers Combined

Since its launch in 2005, YouTube has grown to more than 1.5 billion MAUs. Its popularity is undeniable, with the average person spending nearly two years of their lifetime on the platform. Over the years, the video-sharing site has become a home to influencers of all types, many of whom have leveraged their online fame to launch entrepreneurial endeavors.

British influencers are a particularly well-represented group on YouTube, with the top ten British creators boasting over 122 million subscribers cumulatively. From gaming to fashion, each is making their mark via streaming video content.Read More>>

in blog, Influencer Marketing, Influencer Marketing Top Lists, Social Media Influencers, YouTube Influencers

Marketer’s Guide: 11 Types Of Blogs That Can Help Businesses Reach New Customers

Marketer’s Guide: 11 Types Of Blogs That Can Help Businesses Reach New Customers

For the latest influencer marketing news, resources, and case studies, subscribe to our weekly newsletter.

11 Blog Types That Every Marketer Must Know

With over 440 million blogs in the world, keeping tabs on the globe's top writers and most interesting stories is nearly impossible. Covering every niche and industry, editorial-focused influencers offer a wealth of information that has helped to shape the internet and our everyday lives.

For businesses, identifying and partnering with the right blogs can generate brand exposure and create meaningful interactions with potential customers. In the following list, we’ll take a look at 11 popular blog categories to learn how they can help brands expand their online reach and impact.

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in blog, Bloggers, Fashion Bloggers, Influencer Marketing, Influencer Marketing Top Lists, Lifestyle Bloggers, Social Media Influencers

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